Sign & Digital Graphics

March '18

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S I G N & D I G I T A L G R A P H I C S • March 2018 • 89 from the digital applications. The first part of the project was small so I matched the nine colors with six acrylic paint colors. Once the logo was completed the client told me they wanted the same color stripes blown up large on the opposite wall. To adapt to these realities I used colors from a house paint pallet because they come in large quantities and they can be purchased in a uniform sheen. For reference, I had my original print-out but they also set me up with headgear and digital-gloves so I could see the design in their state-of- the-art virtual 3 D rendering studio! Now wasn't that some science fiction stuff! I would say that goes beyond the province of "looking for trouble" into the realm of looking to be committed. Tips For Matching Colors By Eye 1. It's great if the client can provide specific PMS color numbers that can be a helpful bridge for determining paint matches with 1Shot for example. In any case some hints are called for, so if they don't have the numbers then have them print out an approved proof and get them to validate the color "intention." 2. Trust your eye. There are only so many paint pigment types out there that are suitable for paint mixing. Look very closely at the types of pre-mixed paints that can be a starting point. In this case I had to scrutinize the possibilities for magenta and purple acrylic paint that were available. It can be anybody's guess how to intermix the colors that fell between magenta and dark red. You just have to accept that a .400 batting average is considered great, and have faith that you can hit on something close enough to be acceptable. 3. I didn't try to buy every color. I bought a limited number of unique paint colors that I could intermix to create bridged blends. 4. Keeping track of this many colors can get very confusing. Do wet-on-wet tests by dripping one mixed color directly into another to see the contrast. If you can't see the difference that is as close as you're going to get.

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