Awards & Engraving

August '18

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2 • A&E AUGUST 2018 2 • A&E AUGUST 2018 FEATURES Web Exclusives—only on Don't miss out on industry news! Here's the latest news, found only online, written by Marley Jeranko, Digital Content Editor: ›› THE NBM NETWORK Takes Flight: DEPARTMENTS 06 Inscriptions When More is Better 159 Marketplace 160 Ad Index COLUMNS 14 Your Laser at Work Create Personalized Glass Ball Ornaments 20 Sales & Marketing People Buy From People Concepts of Building Your Business for Success: Section S 48 The Rising Tide of Business The Commodity Bucket 68 The World Marketplace of Trophies and Awards The Importance of Teamwork 52 Graphic Design CorelDRAW from A to E Preview: New from Corel, Too! August 2018 Volume 31 • Number 7 CONTENTS On The Cover: The cover for A&E's The Guide was designed by Dayne Pillow. Coming in the September 2018 issue... Product Focus: Promotional Products The Trophy Case: New Products Fall 2018 Feature: Adding ADA Signage to Your Business Feature: Fall Sports Awards NEVER MISS AN ISSUE! August 2018 A&E Magazine • THE GUIDE – SUBLIMATION AND FULL-COLOR SOLUTIONS – METAL PRODUCTS See A&E come to life! Awards, Engraving & Everything Personalized August 2018 ³ HOW TO PREPARE FOR HIGH-VOLUME ORDERS ³ BRAND YOUR BUSINESS ³ SUBLIMATION PRICING POINTERS …And More Articles TO BETTER YOUR BUSINESS DOUBLE ISSUE AE August18.indd 1 7/6/18 2:21 PM © 2018 National Business Media, Inc. All rights reserved. A&E (ISSN 1076- 6480) is published monthly plus an extra issue in May by National Busi- ness Media, Inc., 2800 W. Midway Blvd., Broomfield, CO 80020; (303) 469-0424; Fax (303) 469-5730. Peri- odicals Postage Paid at Broomfield, CO 80020-9998 and at additional mailing offices. USPS/National Business Me- dia Automatable Poly. POSTMASTER: Please send address changes to A&E, PO Box 461012, Escondido, CA 92046- 1012. All items submitted to A&E and National Business Media, Inc. become the sole property of A&E and National Business Media, Inc. and cannot be re- produced without the written consent of the publisher. Advertisers and/or their agencies, jointly and severally, assume all liabilities for printed adver- tisements in A&E. Opinions expressed in A&E may not necessarily reflect the opinion of the magazine, its manage- ment or its advertisers. Letters, photos and manuscripts welcome. 8 Turn Up the Volume: How to Prepare for a High- Volume Order 24 Road to Sublimation Success: The Approach to Pricing 32 Product Focus: Sublimation and Full-Color Solutions 44 Brand It: Part One 56 Custom Gifts: Metal Products 64 The Capabilities of Sandcarving: A Look at Photoresist Correction In the July issue of A&E, a feature called "Try This: UV Print Full-Color and Textured Elements Directly on Plaques" was published. The image captioned "Step two." is actually step three of the process; the image captioned "Step three." is actually step two of the process. A&E regrets this error. 79 A&E's The Guide 2018-2019 Find complete company and category listings plus three comprehensive articles to help you build your business.

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