Step 1
Analyse
Review
your social media profiles to
assess volume of connections/followers
and number of likes/comments etc.
Count
the different types of ways a
candidate can register/connect with your
company beyond applying for a job.
Lk
at your career site analytics as
you will most likely find 80%-90% of the
candidates that arrive hit the back button
as there are no options to engage other
than maybe job alerts.