Customer Case Studies

Goodway Group

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www.sageintacct.com 300 Park Ave #1400 San Jose, CA 95110 877-437-7765 Copyright ©2018, Sage Intacct, Inc. All rights reserved. Sage Intacct is a registered trademark of Sage Intacct, Inc. Rev: SI_Case_Study_RapidRatings_Updated | January 30, 2019 9:19 AM P r e P a r i n g f o r t h e f u t u r e w i t h a f l e x i b l e f i n a n c i a l P l a t f o r m Meade pointed out that Goodway's business model revolves around its people, so it's crucial to accurately predict headcount needs. Sage Intacct uses statistical employee data from the company's payroll system in order to track the fully-loaded cost of each segment's employees. "When we rst started in the digital space, we found it hard to balance stang levels during seasonal peaks and valleys, so we were oen under or over-staed," he shared. "With the help of Sage Intacct, our sales forecasts have become far more ne-tuned and reliable, and we can keep protability at just the right level without worrying about burning people out, which also helps increase employee retention." Results Slashing Time Spent on Campaign Job Costing & Consolidations In addition to delivering visibility into the health of the business, Sage Intacct helps Goodway take the manual eort out of one of its most cumbersome processes – job costing for hundreds of campaigns per month. Previously, the accounts payable manager spent ten hours every week combing through huge bills from digital advertising exchanges like Google, going line by line to allocate costs to the appropriate campaigns, clients, and internal entities. Now, she uploads these bills directly into Sage Intacct, and the system automatically matches them up to the right campaigns using details from Goodway's proprietary campaign management system. Sage Intacct serves as the business' single source of truth, both pulling in campaign and invoice data from the internal system, and pushing out the applicable information to Xactly for incentive compensation. Sage Intacct also helped the team dramatically streamline reporting and consolidations for the company's ve entities. Next up, Goodway plans to further extend its nance stack by con- necting Sage Intacct with Salesforce CRM and Budget Maestro to gain additional value and capabilities. "Since implementing Sage Intacct, our company has experienced 227% growth over the past four years and expanded from two entities to ve, yet we've only had to increase our nance team 140% over that time period. If we were still on QuickBooks, we'd need double today's headcount to compensate for the system's ineciencies," noted Meade. "I love that Sage Intacct is not only scalable and exible enough to grow with us as we continue to expand and diversify the business, it also gives us the trusted insight we need to fuel our growth." Before Sage Intacct, we were spending all our time preparing nancials to show historical, descriptive data and by the time we got to the end of the month it was time to do it all over again. There was never a window of opportunity to think about things dierently or focus on process improve- ments. Now, we're adding real value to the organization because we're able to spend more time analyzing and fore- casting. As a nance team, we're looking forward, predicting the future, and even prescribing ways to help Goodway beer achieve its goals. Mark Meade, VP of Finance, Goodway Group

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