Customer Case Studies

Talix

eBooks

Issue link: https://read.uberflip.com/i/1098097

Contents of this Issue

Navigation

Page 1 of 1

www.sageintacct.com 300 Park Ave #1400 San Jose, CA 95110 877-437-7765 Copyright ©2019, Sage Intacct, Inc. All rights reserved. Sage Intacct is a registered trademark of Sage Intacct, Inc. S c a l e a n d I n S I g h t S a t a F a S t - g r o w t h h e a l t h c a r e I t c o m p a n y from five months to 45 days, generating new cash flow that le the company with $3 million in unanticipated cash at the end of 2018. Plus, it's using Sage Intacct's built-in support for ASC 606 to comply with the new revenue recognition standard. Time savings have empowered Shah's team move beyond routine accounting. "Being able to focus on team on initiatives outside of the day-to-day close, especially with a lean three-person team, is very crucial," Shah said. The team can now focus on in-depth reporting to support business decisions around R&D, marketing spend, and product direction. For example, deep analytics showed that a line of busi- ness the company had considered eliminating was actually profitable. "I love how Sage Intacct dimensions give us the granularity to track revenue and expenses in many different ways, which lets us understand profitability at the business line and product level," Shah said. "Slicing and dicing data at the level of detail we want has been extremely important." Results A 'Perfect Marriage' for Agile Forecasting and Financials With sound accounting in place, Shah brought in Adaptive Insights for budgeting and financial planning and analysis (FP&A), stepping up from forecast models she previously built in bri le, 20-tab Excel spreadsheets. Highly granular data in Sage Intacct provides depth and flexibility for Shah to build out five-year "ground up" forecasts in Adaptive Insights based on customer success, sales, product, and other drivers. Forecast updates that took 10 days in Excel are now complete in hours. "I can integrate our Sage Intacct actuals into Adaptive Insights in less than half a day, and it's very granular so we have an explanation to the dollar on every line item in my P&L," Shah said. "Having that level of detail is extremely helpful in building up the forecast and budgets." The combination of Sage Intacct and Adaptive Insights helps Shah drill into key metrics such as churn, annual recurring revenue (ARR), lifetime value (LTV), and customer acquisition costs (CAC). Talix's 2018 budget proved to be spot-on. It's also been invaluable in securing investor funding, including a Series B round in 2018. "We ve ed out our forecast models to some stra- tegic investors and they were amazed at the level of detail, our agility in the models, and the credibility of how it came together," Shah said. Even as Talix delves deeply into financial data to help drive business growth, it's maintained a lean three-person finance team. The "pride and joy" that Shah takes in working with modern financial management solutions is shared by her team. Staffers don't need to work "crazy hours" on nights and weekends, and enjoy a positive work-life balance. "I like to think of myself as a modern finance executive who is always looking for be er and more efficient ways to do things using so ware," Shah said. "My job is to run a well-oiled financial machine to prove out and scale our business model. The perfect marriage of Sage Intacct and Adaptive Insights allows me to reach that goal." My job is to run a well-oiled financial machine to prove out and scale our business model. The perfect marriage of Sage Intacct and Adaptive Insights allows me to reach that goal. Ashmi Shah, SVP Finance, Talix

Articles in this issue

Links on this page

Archives of this issue

view archives of Customer Case Studies - Talix