Issue link: https://read.uberflip.com/i/1132963
2 3 4 5 6 7 8 9 10 11 WHAT THEY ARE WHY THEY'RE IMPORTANT HOW TO RESEARCH THEM HOW TO INTERVIEW FOR THEM HOW TO STRUCTURE THEM WHAT NOT TO DO HOW TO USE THEM ANATOMY OF A PERSONA NEXT STEPS DEFINITIVE GUIDE TO MARKETING PERSONAS
