SnoWest

OEM Media Kit 2020

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SNOW SHOWS UTAH - OCTOBER 25-26 Salt Lake City 7,500+ Attendees IDAHO - NOVEMBER 15-16 Boise, ID 5,000+ Attendees ULTIMATE GUIDE New! Featured listing inserted into each digital issue of SnoWest. Get access to our entire subscriber base throughout the year. SNOWEST MAGAZINE PRINT, DIGITAL, SOCIAL, WEB 250,321 Readership 27,946 Weekly Forum Visitors 32,690 Daily Hits snowest.com 5,000 YouTube Subscriptions 108k Followers on Facebook 106k Followers on Instagram 135k Followers on SledHeads Facebook NEW FOR #SENDITSNOWEST 65K OPT-IN ADDRESSES EACH TUESDAY YOU CAN HAVE THE CHANCE TO CAPTIVATE OUR AUDIENCE (529.1K FOLLOWERS/VIEWERS) FOR 24 HOURS! EXPOSURE / VALUE • EBLAST to 50,000 recipients (to date but growing daily) - #senditsnowest emailed to over 50,000 snowmobile enthusiasts • Post to 108,000 SNOWEST FACEBOOK followers - Posted and promoted on the Snowest Facebook page 108,000 (this post will be boosted for additional reach and exposure). . • Post to 106,000 SNOWEST INSTAGRAM followers - Posted on the Snowest Instagram page 106,000 followers (also boosted) • Post to 135,000 SLEDHEAD FOLLOWERS - Posted on Snowest's Sleadheads facebook page (this post will be boosted for additional reach and exposure). • 130,000 impressions - Number of impressions during the 24 HOUR WEBSITE TAKEOVER OF SNOWEST.COM. (PEAK SEASON) Our site....but you OWN it for 24 hours. Peak-Season Rates $5,000 (10/1 - 5/31) Off-Season Rates $2,000 (6/1 - 9/30) 87% - MALE 53% - KEEP SNOWEST FOR 2+ YEARS 34 % - SPEND AT LEAST $1000 ON SLED MODS 43 - AVERAGE AGE 83% - OWN TRUCKS 61% - TRAVELED 500+ MILES FOR SLED TRIPS 52% - REPORT $100K+ HOUSEHOLD INCOME

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