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Driving firm wide adoption of performance-based design

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1 Copyright ©2014 Sefaira Ltd. DR IVING ADOPTION OF PER FOR MANCE- BASED DESIGN Firms often struggle to adopt new technologies and practices, but those that do so successfully hold a significant advantage over their competitors. When architectural CAD programs became accessible in the early 1980s, it took well over a decade for firms to make the change from paper to screen. BIM adoption has followed a similar, if slightly accelerated, trend. (Fig. 1) And while today's firms may very well be more tech savvy than they were 30 years ago, they are still working hard to adopt powerful new BIM-supported practices like Integrated Project Delivery. Fig. 1: Integrating Innovations - adapted from "The Speed of Change." by Dennis Neeley, AIA 1 Clearly, organizational change is not a new challenge for architecture firms. No matter the era, or how compelling the possible future (reduced production time, better coor- dination, lower cost, etc.) it will always take significant and focused effort to realize the rewards of innovation. Specifically, change leaders must establish clear and measur- able goals and objectives, and must track progress across individual projects and the firm as a whole. The following outlines a four phase approach to do just that, thereby driving adoption of Sefaira and its powerful performance-based design approach across your firm. Pen to CAD; CAD to BIM: Change has always been difficult. 1 Neeley, Dennis. "The Speed of Change." Reed Construction Data -. Reed Construction Data, 14 June 2010. Web. 20 June 2014.

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