Solution Sheets

DemandLab - Info Sheet - Content Strategy Services

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To discuss your content needs, please contact us at contact@demandlab.com. STRATEGIC SERVICES Offered as integrated packages or individual service engagements, DemandLab's content strategy services are designed to give you the foundation you need to elevate your practice and see exceptional results. PERSONAS. Through structured interviews with internal stakeholders and your customer base, we develop a deeper understanding of your key market segments, including who they are, what they care about, and why they buy. KEY MESSAGING. We help you create consistent, compelling stories about your organization and messaging that communicates the unique alue your solutions deliver to specific market segments. BRAND VOICE. Through a guided discovery process, we identify and codify the values, personality, and style factors that define your unique voice and make your brand recognizable and relatable. THEMES AND CHANNELS. We identify and develop the ideas, content types, and delivery channels that are most likely to connect with your audience, build trust, and attract new leads. ACTION PLAN. Turn your strategy into a step-by-step 6-month or 12-month content plan that schedules the production and distribution of content to each market segment across preferred channels, including social, email, and search. 15 20 8 YEARS OF CONTENT EXPERTISE YEARS OF MARTECH EXPERTISE CONTENT AWARDS e contact@demandlab.com www.demandlab.com DemandLab is a technology-focused marketing consultancy that accelerates revenue for its clients through customized Revenue Ecosystem® solutions. CONTENT SUCCESS STORIES INCLUDE ...

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