Adrenalin Media Kit

ADRENALIN Media Kit 2020

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Global Sport Impact Canada Index Top Hosting Cities for 2019 For International Sport Events 1st: Montréal, QC 2nd: Québec City, QC 3rd: Edmonton, AB 4th: Vancouver, BC 5th: Toronto, ON For National Sport Events 1st: Montréal, QC 2nd: Edmonton, AB 3rd: Toronto, ON 4th: Charlottetown, PEI 5th: Québec City, QC GIVE ME THE FACTS Ontario Quebec British Columbia Alberta All other Provinces and Territories 37% 25% 12% 11% 16% Leading in Sport Tourism visits, by provinces Source: CSTA reports on Travel Survey of Residents of Canada (TSRC) and the International Travel Survey (ITS) 2017 The fastest growing sector of the tourism industry, accounting for $6.8-billion in revenue Canada ranks 6th in the world as a leading sport hosting nation in 2019. Source: Sportcal Source: Global Sports Impact (GSI) Canada Index 2019 produced by Sportcal in partnership with CSTA CIRCULATION + DISTRIBUTION The ADRENALIN team is dedicated to providing our advertisers maximum coverage in front of this influential market. ADRENALIN is delivered to an audience of qualified decision makers in the sport tourism industry. Through industry partnerships, ADRENALIN is also distributed at the following events: • 5 to Watch Awards • CSTA's Sport Events Congress • PrimeTime Sports Management Conference • CAC's Petro-Canada Sport Leadership sportif Conference • Alberta Sport Leadership Conference Our close relationship with the Canadian Sport Tourism Alliance (CSTA) has enabled us to provide a copy of ADRENALIN to all their members, as well as promote our interactive digital edition on their home page. THE READERS OF ADRENALIN ARE CANADIAN: Event rights holders and organizers ...........41% Sporting event planning organizations and sport marketing agencies .....................25% Chief marketing officers ..................................13% (top 1,000 based on revenue) Corporate meeting and event planners ....21% Reaching sport tourism influencers and decision makers 8,300+ in print 2,000+ digital permission-based Additional distribution at sport industry events, trade shows and via ADRENALIN's sister publication, Ignite (targeting the corporate business event market). 6 A D R E N A L I N M E D I A K I T 2 0 2 0 A D R E N A L I N M A G . C A

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