RetailMeNot saw strong mobile conversion.
Consumers prefer to shop on mobile based on continued demand & conversion growth.
Confidential - RetailMeNot
51%
9%
2%
App conversion rate increase
from prior year, representing
19% of demand.
Mobile web conversion rate
increase from prior year,
representing 56% of demand.
Desktop conversion rate
increase from prior year,
representing 25% of demand.
RetailMeNot Conversion Rate Growth YoY
by platform for Wk 8 - Wk 14
Source: RMN Internal Data - Q1 2020