Confidential - RetailMeNot
Drivers of Mobile Conversion
Online and Omni offers are driving both app & mobile - web conversion YTD.
Online Offers Omni Offers
37% weekly average
growth of mobile
CVR this year.
63% weekly average
growth of mobile CVR
this year.
App mWeb
+77% - 3.5%
Average weekly CVR growth by platform
App mWeb
+109% +18%
Average weekly CVR growth by platform
Source: RMN Internal Data - Q1 2020
