COVID Weekly Trend Shifts

Trends to Watch April 23, 2020

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Confidential - RetailMeNot Stronger Discounts Comparing week of 4/5 to 4/12, categories increasing promotion strength: Finance Shoes Health & Beauty +8 pts +6 pts +1 pts Average % Off Wk of 4/5 Wk of 4/12 22% 30% Average % Off Wk of 4/5 Wk of 4/12 30% 36% Average % Off Wk of 4/5 Wk of 4/12 21% 22% Source: RMN Internal Data - Period 1 4/5/20-4/11/20 vs Period 2 4/12-4/18

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