Data and Analytics - eBook (EN)

Modernizing your business with fully managed analytics services

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2 INTRODUCTION Exposing the data-based decision gap Today, data is at the core of every business and every decision. At least, it should be. 1 According to Forbes Online: New Vantage Partners – Big Data Executive Survey, less than 39% of businesses have been successful in their efforts to create a data-driven enterprise. 2 Many of the causes of this problem can be traced back to one central issue—managing your own analytics platform becomes more complex over time, requiring increasingly larger staff and cost investments. As data grows in volume and evolves in form, analytics self management eventually necessitates one of two possible sacrifices (or, often, a mixture of both): 1. You'll be forced to divert resources away from business-critical tasks such as innovation and application development in order to "feed the beast" of self-managed analytics services. 2. You'll need to lower your expectations for your business' ability to store, manage, and process data at the scale and speed your business requires. Two common strategies of alleviating these issues—migrating to the cloud and adopting open source solutions—are steps in the right direction, as these changes will boost flexibility, efficiency, and availability. But most of the challenges of self-managing open source analytics persist, regardless of the sophistication of your technology stack. 2 https://newvantage.com/2020/01/NewVantage-Partners-Big-Data-and-AI-Executive-Survey-2020-1.pdf 1 https://online.hbs.edu/blog/post/importance-of-business-analytics

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