Trends Briefs

Monitoring the Pulse of Precision Medicine

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Trend Brief Monitoring the Pulse of Precision Medicine 2021 Trends in Personalized Medicine Let's just say what we're all thinking: 2020 was rough. It threw pretty much every element of our lives into disarray, and we suddenly had to become experts at navigating a new way of working, schooling and socializing. It was disruptive, and it was challenging, but it was also transformative. While the past 12 months might have felt like 12 years, it's time to look forward to what the future holds. If 2020 was the year of disruption, 2021 will be the year of mastering change. Precision medicine, or personalized medicine, offers unprecedented opportunities for life sciences companies and patients alike. In addition to establishing a new paradigm of care, personalized medicine also introduces dramatic change and a set of evolving rules. By embracing digital technologies, data management and supply chain tools, and approaching regulatory change as a strategic differentiator, companies can adapt their businesses to the new rules of personalized medicine and reap the benefits.

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