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Digital Banking Experience Report

Sopra Banking Software's externally written reports with analyst firms

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INDUSTRY Financial services, banking, and/or insurance 100% TYPE OF FINANCIAL INSTITUTION Corporate bank/commercial bank 25% Digital bank/challenger bank/ neobank 25% Retail bank 20% Consumer finance 16% Universal bank 14% AREAS OF RESPONSIBILITY* Credit/lending 93% Payments 92% Digital banking initiatives 93% Technology stack/portfolio 92% Customer experience 93% Open banking or ecosystem initiatives 93% TITLE/ROLE C-level executive 28% Vice president 26% Director 46% SIZE Tier 1 (More than US$500 billion and up to US$750 billion) 14% Tier 2 (More than US$100 billion and up to US$500 billion) 31% Tier 3 (More than US$20 billion and up to US$100 billion) 33% Tier 4 (More than US$5 billion and up to US$20 billion) 22% REGION Europe 39% North America 20% Asia 19% Africa 7% Middle East 7% Latin America 7% DEPARTMENT IT 26% Marketing 14% Operations 11% Corporate strategy 10% Digital transformation 10% Executive team 8% Sales 7% Product 7% Customer experience 7% In this study, Forrester conducted an online survey of 760 decision-makers at global financial services institutions and 10 interviews with decision-makers at companies that collaborate with banks to evaluate the future of digital banking experiences. Survey participants included decision-makers for credit/ lending, customer experience, digital banking, open banking or ecosystem initiatives, payments, and the technology stack. Respondents were offered a small incentive as a thank-you for time spent on the survey. The study began in June 2021 and was completed in July 2021. *Note: Respondents must have responsibility for one or more of these areas. Note: Percentages may not total 100 because of rounding. Appendix A: Methodology Appendix B: Demographics Appendix MASTER ECOSYSTEMS TO BE FUTURE-READY IN BANKING 25

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