Issue link: https://read.uberflip.com/i/1431926
NGB News USA Hockey & U.S. Figure Skating , "Every champion was once a beginner." "Unleash your inner champion." "Your skating journey starts now." These are just some of the inspiring taglines you will see throughout National Skating Month, which will run from January through February in celebration of the 2022 Olympic Winter Games in Beijing. The theme is "The Next Century of Figure Skating Starts With YOU" and rink managers, program directors and club leaders have a long list of fun and exciting ways they plan to celebrate the 21st annual event. To help facilitate this two-month-long celebration, U.S. Figure Skating is once again offering kits to clubs, programs, and rinks for $40 each. Contents include logo giveaways such as lip balm, hand sanitizer, frisbees, flashlights, zipper pulls, pens, pencils, stickers, brochures, gloves and more— everything they need to create goody bags for participants to take home after their fun time at the rink. Each kit will also come with a suite of Olympic-inspired posters highlighting the skating journey and showcasing that champions come in every shape and size. In addition, participants at National Skating Month events will be able to download digital assets which offer fun challenges that can be accessed from home. For suggestions about National Skating Month activities and how to purchase a kit, please visit nationalskatingmonth.com. 26 / NOVEMBER.DECEMBER.2021 USICERINKS.COM , Year after year, the Winter Games can be a major influence for rinks that are prepared. The draw of the Olympics and the opportunity for new audiences to engage with sports they typically wouldn't encounter, has driven thousands of new families to their local rink. Rinks are connecting with USA Hockey now to make sure they're prepared. The first step is getting your marketing artwork set. The Program Services department at USA Hockey has Olympic-themed artwork available to start building out that campaign. Items like posters, flyers, and emails can be downloaded at usahockey.com/programservices. Help show families that hockey can be affordable and convenient by eliminating barriers to entry with a free sample. USA Hockey's post-Olympic Try Hockey For Free Day regularly sets record attendance with an average of 40 new kids per location. Even if your season is wrapping up or your rink doesn't offer spring/summer programming, being able to host families at your rinks right after the games is essential to setting yourself up with a large pool of potential new customers heading into fall. Try Hockey For Free Day is part of Hockey Week Across America and falls on March 5, 2022. USA Hockey will help drive registrations for your location, provide grassroots tools and give direction on how to host a successful event. Don't stop by just expanding your youth numbers, USA Hockey can help you run a successful Try Hockey event for adults, disabled disciplines, girls-specific and any iteration of programming focus. Please connect with your Program Services representative to start developing your Olympic growth plan today by visiting usahockey.com/disabledhockeyevents. J NGB News USA Hockey & U.S. Figure Skating PHOTOS: USA HOCKEY, RINK ARCHIVES 2022 National Skating Month Leverage the Winter Games Impact The Olympics are a peak time to recruit new hockey members Capitalize on the Olympic buzz with these resources and events , Make sure to use the Olympics to generate interest for Try Hockey For Free Day on March 5, 2022. tryhockeyforfree.com , U.S. Figure Skating is offering promotional materials and giveaway kits to help rinks capture new customers.