27
END
OF
YEAR
REPORT
2018
Approved
for
distribution
outside
of
the
LoRa
Alliance™
LINKEDIN
The Alliance has a very active LinkedIn group, with 4,652 members, which allows for members
and other interesting parties to post news and articles of interest to the wider LoRa Alliance and
LPWAN communities. Community-driven, this forum has continued to maintain a strong presence.
The LoRa Alliance's LinkedIn page, started in 2017, saw a huge increase in growth, averaging
more than 900 new followers each quarter, ending the year at 3,641 – and meeting one of our key
goals for 2018. In 2019, we will continue to focus on LinkedIn, specifically building our audiences in
key vertical markets.
2018 AVERAGE
POSTS PER MONTH:
53
2018 APPROXIMATE
IMPRESSIONS PER MONTH:
55,000
2018 ENGAGEMENT RATE:
2.5%
