360 Magazine

Graduates 2013 - 360 RSA

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45 LinkedIn top tips •Add a photo – research shows that LinkedIn members who add an appropriate photo are more likely to have their profile viewed •Promote yourself – LinkedIn has recently introduced new profiles for grads, allowing users to list projects, honours, associations and memberships, and even courses that you've taken while at university. This is all relevant information that can help you stand out from the crowd •List your skills and expertise – this is a key area of your profile as it gives a brief snapshot of your capabilities. Think about your skill sets and how they can apply to a potential career, then list them. This can be a few short, concise sentences, or even dot points •Ask for recommendations – contact your current or former employers, professors and colleagues to greatly improve your LinkedIn profile with recommendations from those who know you in your university or professional life •Personalise your connections – when requesting connections on LinkedIn, take a moment to change the template request from "I'd like to add you to my professional network" to something that actually identifies you and why you should be connected with that person •Search for events – find out about events coming up in your area that might help you build your professional network offline •Build your network – LinkedIn helps students and graduates build and maintain professional networks efficiently and effectively. Connecting with classmates, faculty, colleagues and friends on LinkedIn will help strengthen your network •Join groups – groups are a great source of company information, industry news and job opportunities. Search for groups which are relevant to the subject you have studied and the industry or discipline you are looking to work in. Once you are part of a group, you can take part in topical discussions and forums, as well as being exposed to articles, blogs and other useful material which will keep you up to date with what is happening within the industry •Keep your profile public – although you may be concerned about privacy, keeping a private profile is not the way to go on LinkedIn. Open your profile up publicly to connect with new people, but keep in mind that this should be a professional profile, not a personal one (so be careful what you share) Want more tips? There are heaps more available at www.aurecongroup.com/Graduates Aurecon Graduate 2013 issue

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