Why it matters
Trust
Those that are accountable are
trusted to deliver, whether they are
employees, leaders or organizations.
By emphasizing your commitment
to what you have pledged to do, you
can strengthen bonds with teams,
customers, and stakeholders.
Performance
Accountability reduces the tendency
towards ineffective behavior—and the
time and effort you have to spend
policing it. Organizations that have a
strong culture of accountability send
a clear message that they are serious
about excellent work.
Ownership
When people are made accountable,
they feel like valued and important
members of the organization. They
have a sense of ownership that drives
them to do higher-quality work.
Confidence
Some people mistake accountability
for control. In reality, it's about giving
people the freedom and confidence to
make their own decisions, supported
by constructive feedback from their
managers and teams.