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1 While businesses have been adopting cloud services for years, the pandemic turned the movement into a tidal wave. Eighty-one percent of organizations now have at least one application in the cloud and 43% expect to shift to a mostly-cloud environment within the next 18 months, according to the IDG 2020 Cloud Computing study. The trend is accelerating as companies start to realize the cloud's many benefits. What began as an emergency tactic to keep going as offices and plants shut down has become a must-have resource for achieving critical goals. Using the cloud, companies have discovered they can exceed customer expectations, operate more efficiently, inno- vate faster, and improve the bottom line. The three critical ways a cloud deployment can grow your organization, boost innovation, benefit customers TEST, LEARN, AND INNOVATE with the Cloud STRATEGIC MARKETING SERVICES SPONSORED CONTENT

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