Publisher Inventory One Sheets

DIRECTV Publisher Feature

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CTV Spots Publisher Feature DIRECTV STREAM offers the best of live TV and on - demand content on multiple devices — and delivers a premium ad experience across 70+ cable networks including live sports, entertainment, and news. Reach highly engaged viewers at scale with DIRECTV digital inventory. Activation Options 13M Unique Monthly Viewers 98% Video Completion Rate Premium Content on 70+ Cable Networks By The Numbers 1.1B Monthly Avails 100% Impressions Delivered Live Get seamless access to live sports, breaking news, and non - stop entertainment, with curated video content aligned to your strategic audiences. The following activation options are available: Curated Deal Set - up a deal specific to DIRECTV with prioritized access to inventory. $30 CPM Floor Private Marketplace (PMP) Add DIRECTV to an existing TripleLift CTV deal or create one from scratch today. TripleLift can also curate the deal for you across genre, channel, or network. $18 CPM Floor Industry benchmarks: DoubleVerify . Internal Benchmarks: Completion rate: Freewheel 1Q 2020, Viewability, AVOC and IVT: MOAT across 3rd party mobile and deskto p e ndpoints with 100% CTV viewability 100% CTV AVOC and 0% CTV IVT. Unique viewers based on subscriber data + co - viewing + account sharing + viewers per viewing household (January 2022). DIRECTV STREAM Audience Viewership Data: DIRECTV STREAM Proprietary Data for Q1'2022. A full list of deal targeting options is available in the TripleLift CTV Inventory Guide .

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