Issue link: https://read.uberflip.com/i/1503110
TripleLift's Cheat Sheet to Holiday Campaigns There is a flurry of activity during Q 4 and TripleLift's Holiday Cheat Sheet is here to melt your stressors away . This cheat sheet leads with the most direct and crucial information, so you are confident in the efficacy and ease of activation for your holiday campaigns . TripleLift is here to help you build strong Q 4 campaigns, to get started, explore our formats, creative specs, pricing, performance deals, and more! Activate Native Formats Native Image Native Carousel Native Scroll Native Cinemagraph Avails 1 4.8T 4.2T 3.8T 4.3T CPMs $2.30 - $3.30 $4.80 - $5.50 $4.50 - $5.50 $3.80 - $4.80 Assets Needed • Image: 1200x1200 Pixels (min. 500x500) • Headline • Caption • CTA: Optional • Landing Page URL • Logo • Image: 1200x627 Pixels (min. 500x500) • # of Images: Min 3, Max 5 • Headline • Caption • CTA: Optional • Landing Page URL • Logo • Image: 1200x627 Pixels (min. 500x500) • # of Images: Max 3 • Headline • Caption • CTA: Optional • Landing Page URL • Logo • Animated .GIF: 1200x627 Pixels and 16:9 ratio • Headline • Caption • CTA: Optional • Landing Page URL • Logo Activate Online Video Formats In - Stream Video Branded Video Avails 1 1.76T 2.67T CPMs $7.00 - $9.00 $4.00 - $5.50 Assets Needed • Video or VAST/VPAID tag: 6 - 30 seconds, .MP4 or .MOV • Video or VAST/VPAID tag: 6 - 30 seconds • Headline: Optional • Caption: Optional • CTA: Optional • Landing Page URL 1 Projected 2023 avails based on TripleLift exchange data Activate Display Avails 1 11.8T CPMs $1.25 - $1.60 Assets Needed • Image: 300x250 Pixels, 300x50 Pixels, 160x600 Pixels, 728x90 Pixels; JPEG or PNG • TripleLift supports standard IAB specs for Display, common sizes listed above Reach out to your TripleLift partner for more information.