®
33
END
OF
YEAR
REPORT
2022
Approved
for
distribution
outside
of
the
LoRa
Alliance
®
®
DIGITAL MARKETING: YOUTUBE
The LoRa Alliance
®
YouTube channel saw immense growth in 2022,
growing its subscribers by 24% year on year. 104 new videos were
published, including webinars, live presentations from LoRaWAN
®
World
Expo, panel discussions, testimonials, and educational information
about LoRaWAN. Viewers spent over 200K minutes learning about
LoRaWAN throughout the year.
TOTAL VIEWS:
62,863
MINUTES WATCHED:
208,014
IMPRESSIONS:
386,680
IMPRESSION CLICK
THROUGH RATE:
3.3
%
SHARES:
1,128
NEW VIDEOS IN 2022:
104
FOLLOW US ON YOUTUBE: https://www.youtube.com/@loraalliance3333
Subscribers: 3,244
