5:00 PM Ballroom F
The Case for the Coding CEO
New Relic Founder and CEO Lew Cirne will discuss the
benefits of being a coding CEO and will share what
leaders in tech can achieve by coding.
Lew Cirne
Memes w/ Meaning:
Why We Love Crazy Gifs & Videos
Anthropology-based research shows that all the wacky
digital memes aren't nonsense, but a form of brilliance.
Join us as we decode it.
Abigail Posner
Giving Your Fans Brand Ownership
Hear how Hasbro reignited the iconic brand Monopoly
and changed the game forever while validating cats as
a global icon worldwide.
Victor Lee
Decoding the Cult Brand Genome
Cult brands do six things better than anyone else. Come
discover what it takes to not only get customers to buy,
but to buy-in.
Chris Kneeland
SATURDAY, MARCH 8
11:00 AM Ballroom E
Pixels, Plows & Personas: The
UX of Food Deserts
Examine the cultural and societal impact of inclusive
technology on today's food communities.
Kel Smith
43 Tongues: Emerging Market
Apps for IOS & Android
43 Tongues: Building global mobile and tablet apps in
43 languages for emerging markets Android, Apple IOS
mobile and tablet platforms.
Will Sullivan
China Tech 101 —Innovation
& Internationalization
A world of two Internets: this talk demystifies China's tech
landscape and explores the opportunity of bridging
innovation between US and China.
Justin Tsang
The Real Reasons Why There
Are Few Blacks in Tech
You can't innovate without diversity. Learn how digital
undivided is overcoming the barriers to increasing the
number of blacks in tech.
Kathryn Finney
11:00 AM Ballroom F
Tweet Like a Roman:
Social Media's Long History
It's easy to assume that social media is a recent
development, but it can be traced back to Roman times.
What lessons can history teach us?
Tom Standage
Why Reading Is a Flawed,
Dying Technology
Why sights, sounds, smells, feels, and gestures trump
words when trying to communicate specific meanings.
Ed Castillo
Breaking Out of the Future Trap
Science fiction has played a crucial role in imagining
the future, but who is doing "the new imagining" in the
digital space?
Yashoda Sampath
From Quantified to Optimized: Custom
Health Care
What we're seeing today are the beginnings of new ex-
pert systems, new doctors, new research, and people
who want to live in optimal health.
Chris Matthews
12:30 PM Ballroom E
African Entrepreneur :
Innovation Amongst Africans
Wherever there are challenges, African creative minds
thrive on building inventive alternative solutions. What
can we learn from them?
Fourie Du Preez
How Data Is Changing
International Development
Talent and good ideas are universal, but access is not.
Nathaniel Manning
Forget BRIC! Middle East &
Africa, Please Stand Up
Looking for the next big technology hub and new excit-
ing opportunities? This session looks at the Middle East
and Africa. Does it fit the bill?
Speakers TBA
How Hyper-Developing Markets
Are Kicking Our Ass
A celebration of all the cool, rad and groundbreaking
work that is emanating from so-called developing nations.
Max Lenderman
12:30 PM Ballroom F
Humanity 2.0: What Are We Becoming?
Technology isn't just changing the world, it is changing
us. What are we becoming?
Byron Reese
How Photoshop Affects Your Memory
Take a look at how fake images everywhere can alter
our memories.
Rose Eveleth
Time Perception: Live Longer
by Jumping from a Car
The science behind the flexibility of time and how one
man lived the longest perceived year on record in hu-
man history.
Matt Danzico
Life Lessons from a Professional Dominatrix
Practical lessons from the exotic underworld of BDSM
can be universally applied to relationships, personal
growth and challenges in life.
Kali Williams
3:30 PM Ballroom E
Tech + Art: Digital Innovation
in the Art World
Let's look at how iBeacons, Wii environments, mobile
and other location-based technologies are impacting
the art museum visitor experience.
Leslie Wolke
Crowdsourced Art: Activating
Creative Publics
Exploring the aesthetic, cultural and technological
implications of crowdsourced art, and the levels of
participation that such art enables.
Ioana Literat
Physical Design Meets Interaction Design
Architectural and industrial design carry advice for
the still fetal interaction design field. The audience will
leave knowing where to look for ideas.
Michael Senkow
Lost & Found: The Search for Harry & Edna
1,000 photographs—lost in the 1950s and found in a
junk store 60 years later. Who are these people?
Jeff Phillips
3:30 PM Ballroom F
A Fun, Fit Future: Social
Media Takes on Fitness
Learn how fitness apps and wearable devices engage
and connect users. This Future15 talk provides a preview
of the future of social for fitness.
Florian Gschwandtner
Crowdsourcing Your Neighborhood
Learn about some of the first urban development
projects ever to tap the wisdom of the crowds.
Kenneth Shin
The Art of the Facebook Call Out
Refinery29's Leila Brillson unveils the art of the Face-
book callout —demonstrating the tips, tricks and tools to
engage readers in content.
Leila Brillson
The Dating Game: Mobile
Tech's Impact on Singles
Greg Liberman, CEO of Spark Networks (JDate &
ChristianMingle), shares how daters can put their best
PHONE forward to meet someone special.
Gregory Liberman
5:00 PM Ballroom E
Digital Painting: We're Living in the Future!
A talk about digital painting—with a focus on current
trends and potential advances—that asks, "What does
this mean for art as we know it?"
Leah Davis
How Visual Life Logging Is
Changing Photography
Exploring the way we record, share and experience our
signature aesthetics.
David McNamara
False Volumes, Real Letters
An examination of the development of Dado Queiroz's
lettering work, highlighting the sometimes erratic
evolution of key visual techniques.
Dado Queiroz
5:00 PM Ballroom F
Tangible Memory: Technology
& the Digital Body
Emerging technologies combined with the digital body
to enable entirely new ways of mourning and interacting
with the dead.
Melissa Martin
SXSW 2014 Interactive Festival
170
171
SXSW 2014 Interactive Festival
FUTURE 15 SESSIONS
ACC, LEVEL 4 [BALLROOMS E & F]: 500 E CESAR CHAVEZ STREET
SPECIAL
PROGRAMS