October '14

For the Business of Apparel Decorating

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20 1 4 O ctO b e r Printwear | 9 3 I love the look of over- sized lettering that's pop- ular with college students right now. The actual heat pressing looks a little complicated. What are some tips on accomplish- ing this look? Because the print is larger than the heat press, you need to do a little improvis- ing. You can complete the process in five steps: 1. Lay the garment on cardboard with the arms spread out. 2. Place the graphic where you want it printed, and once in position, secure it with heat-printing tape. 3. Carefully move the cardboard and garment to your heat press. 4. Heat tack everything into place. Don't complete a full pressing cycle. Just press long enough so it sticks to the garment. 5. After everything is tacked into place, do the full press without the cardboard. Press it a couple times as you must shift the garment to get both arms and the body. Mark Merola, StahlS' Do I have to pretreat shirts when I use a heat transfer? This is one of the most often asked questions for those new to digital printing or those checking out the lat- est digital heat transfer paper options. The answer is a resounding no. With direct-to-garment printing, pretreating prevents ink absorption into the gar- ment fibers, but heat transfers offer an outstanding bond to apparel fabric. GreGory MarkuS, rhinotech When using a heat transfer, pretreating shirts isn't necessary. (Image courtesy of rhinotech) HEAT TRANSFERS THE 2014 Q&A TRoublESHooTiNg guidE

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