October '14

For the Business of Apparel Decorating

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94 | Printwear O ctO b e r 20 1 4 How do I transfer digital print heat transfers and rhinestones from my tem- plate material to a garment? Use any type of transfer tape and place it over the image to collect all of the rhinestones. Peel back the transfer tape to move the image to your garment. For digi- tal print heat transfer material, use a form of transfer tape. Samantha normandin, heat tranSfer WarehouSe What is the best way to decorate just one T-shirt? Ask yourself, "what is the purpose of the garment?" Chanc- es are it is a personalized shirt that focuses on a photograph or a specific design. If the customer gives you art, you're ready to proceed. If not, you take on the designer role and should understand the customer's end goal for the shirt. Starting with a clean sheet in Adobe Photoshop, Corel- DRAW, or Adobe Illustrator, scan and induct any photo- graphs or art and manipulate the elements for a pleasing design. Depending on your customer and price point, you might show him or her a proof before you produce the heat transfer. Once the customer approves the design, you're ready to produce the heat transfer for final decoration. If you do not use direct-to-garment technology, you have a few choices among three heat transfer methods. • Output the design to an inkjet printer and use inkjet heat trans- fer paper. • With a color laser printer or copier, print the design to that de- vice with color laser heat transfer paper. • If you only have a digital vinyl print-and-cut device, nu- merous heat applied film products are available. Any heat transfer alternative allows you to pro- duce a single, custom garment with minimal set up, material, and equipment cost. Wayne Potter, Joto What is the standard graphic placement on shirts? You've probably seen the baseball player who had to tuck in his shirt and unfortunately lost half of his number. Applying graphics too low is a common heat printing mistake. Avoid this by taking a few extra seconds to measure for proper placement. One trick is to use your fingers. Just measure two or three fingers down from the neckline when positioning names or numbers. If you're not sure, always err on the high side. Graphics that are placed too low, whether it's a name and number com- bination or a left-chest design, look unprofessional. andrea PietroWSky, StahlS' With digital heat applied material, how do you produce fine detail without hours of weed time? The digitally heat applied process has progressed greatly in the last few years, and you can meet customers' demands by using a print- and-cut machine and accompanying software. Some software comes with tools to create spot colors using a spectrophotometer, making the process "plug and play." Make sure you understand the color gamut your printer can han- dle. A CMYK printer just cannot hit some colors. Garment colors are sometimes difficult because of the nature of dyes, but don't let that deter you. There are solutions. I've been using a spectrophotometer for the last several months with great success. There have been times I've had to shift the LAB values to meet the garment's color but not often. With fine-detailed left chests, I fill the unweedable areas with a spot color and change it to the newly created spot color within the software. I've even sampled this process to customers to show them the fin- ished garment, and they never saw the fill or the halo. In fact, they asked why I did the sample. This process also works for full front or back prints. Fill the areas that are not easily weeded and create selective weed areas in the larger parts to keep the feel soft and wearer friendly. rob keuneke, mind'S eye GraPhicS The 2014 Q&A TroubleshooTing guide heAT TrAnsFers Use transfer tape to transfer digital print heat transfer material to a garment. (Image courtesy of Heat transfer Warehouse)

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