Northshore magazine showcases the best that the North Shore of Boston, MA has to offer.
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124 | DECEMBER 2015 nshoremag.com in-depth FACES & Mahoney aims to satisfy these newly minted cocktail connois- seurs at reasonable prices. Indeed, the company has its roots in the aftermath of the re- cent recession. Mahoney had long been involved in beverage production. He had previously owned a company that made smoothie and cocktail bases using fresh fruit from California, and another that sold high-end mixers in custom-designed bot- tles. When the economy crashed, however, consumers were no longer willing to pay a premium for their cocktail ingredients, so Mahoney and his partner decided to shut down the business. Around this same time, Mahoney was approached by Brian Powell, another food and beverage veteran who had worked for one of Ma- honey's competitors. Powell thought the two should get together and launch their own product. So the pair started brainstorming. "One iteration led to another, and after six months, he convinced me to launch Powell & Mahoney," recalls Mahoney. Because the economy was still struggling, they decided to skip the WE'RE CONSTANTLY TRYING TO TWEAK, TO IMPROVE AND BETTER THE PRODUCTS." —MARK MAHONEY POWELL & MAHONEY CO-FOUNDER The company has received prestigious industry awards.