Sign & Digital Graphics

July '16

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96 • July 2016 • S I G N & D I G I T A L G R A P H I C S And we've come to the end of another packed edition of Sign & Digital Graphics. So let's review: M A T T D I X O N , S D G M A N A G I N G E D I T O R BACK PAGE C O M I N G I N A U G U S T… What we've learned: Halos for channel letters greatly expand the options a client has for the use of color. Page 28 Foam board is a common product for point of purchase advertising, and today's boards are capable of so much more. Page 58 It's natural for a sign shop to offer business cards and T-shirts as a part of a rebranding package, so be sure to take advantage of the most up-to-date technologies for heat-transfer graphics to propel those profits. Page 49 Specialty wrap films are spreading quickly throughout the industry, so knowing which film to use for high-gloss applications will give you an advantage over your competition. Page 44 If you install electronic digital signage systems, you'll quickly learn the importance of remote updating and system diagnosis. Page 22 Wholesale Channel Leers Are the benets of having others create your channel letters greater than obtaining the right equipment and creating the pieces yourself? Tools of the Trade Putting a sign together these days requires all man- ner of machine, gizmo and gadget to create the per- fect product. Having the right tool for the job can mean the difference between success and failure.

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