Sign & Digital Graphics

July '16

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Page 26 of 104

ELECTRIC SIGNAGE I ' in business a while, you will recall specic articles of technol- ogy that have come and gone. Devices that were at one time revolutionary have faded into insignicance. I'm talk- ing about things like the rotary phone, rabbit ears antenna, and the oppy disk. In those days, the internet or any major digital infrastructure overhaul hadn't been conceptualized—there were no vir- tual clouds to rain on Johnny Filefolder's manila-stacked set of office activities. This was a world where things were hard-wired, plugged-in and tangibly congured. That is, until it all changed. Today, new forms of media and communications are transforming our everyday routines. We now don't need to be docked into a work station to compose an email. We can watch mov- ies without the aid of a video tape or E D S T E C H N O L O G Y Remote Control Electronic Digital Signage How remotely-oper- ated digital signage content is improving communications B Y R Y A N F U G L E R Ryan Fugler is a freelance writer and former edi- tor of WRAPS magazine. He can be reached at with questions or comments. 22 • July 2016 • S I G N & D I G I T A L G R A P H I C S Demographic information is easily collected through digital signage systems. (Image courtesy of Rise Display)

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