Sign & Digital Graphics

July '16

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Page 27 of 104

S I G N & D I G I T A L G R A P H I C S • July 2016 • 23 disc. Even the sign and graphics com- munity has seen these changes take hold in a major way. Take, for example, an electronic digital sign (EDS) that has the capabil- ity to run video and display a continu- ous message about anything imaginable. In the past, this message was probably relayed to the public using a dedicated media player and a hard connection to the screen. It was also likely conned to a specic area of the shop and did not extend to viewers beyond that. However, with the technology currently available, many of those perceived barriers have been broken down. Digital displays are becoming more popular in retail locations. (Image courtesy of Ping HD) Whether it is one display or multiple displays, content management companies can provide the messaging. (Image courtesy of Rise Display)

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