Sign & Digital Graphics

July '16

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S I G N & D I G I T A L G R A P H I C S • July 2016 • 69 Q: How does outsourcing to an inde- pendent consulting agency like you benet a sign provider? A: We spend all of our time in the sign industry. We don't make things; we don't stock things. We simply market, sell and provide solutions. We have deep knowl- edge and strong relationships with our distributor partners and the sign com- pany customers who we work with. We have developed a synergistic line of product offerings from a variety of quality manufacturers, and we have the ability to align these manufactures as well as their top tier brands. This, in the end, and most importantly, allows us to successfully partner with the sign com- pany and contribute the right solutions to their branding projects. Q: How did Yorston and Associates begin? A: It started with Bill. He rst studied architecture but when fresh out college ended up working with an aluminum sheet supplier. While calling on several "We assisted Triangle Signs with a sign they provided for Rhode Island Row that included a Vantage LED display." "On top of the highest building in down- town Hartford, Connecticut, there's a large iconic elk that we were able to assist by working closely with the sign's designers at Lauretano Sign." "The Kansas City Event Center ceiling incorporates both SignComp extrusion and RGB LEDs. We assisted Cutler Sign in both the lighting and the extrusion." "Another project was a roof-top display system that we helped develop for Selby Signs that involved panels using a narrow LED sign Sign Comp bleed body extrusion snap frame system." (Left) "With Santander, we helped them with a Wells Fargo Bank sign where we worked closely in the early stages with the lead sign manufac- turers, Philadelphia Sign, Image One, American SignCrafters, (AGI)."

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