SUMMER2017
23
When criminals purchase credit cards
online, the data — regardless of whether it
is magstripe only or EMV technology — is
loaded on a standard magstripe counterfeit
card and shipped to them. With more than
67 percent of U.S. credit cards now using
EMV technology, odds are that the counterfeit
magstripe card they receive uses EMV data.
This is when having an EMV chip-embedded
card reader at your business comes in
handy. If the criminal swipes the counterfeit
magstripe credit card housing EMV data on an
EMV card reader, it will prompt them to use
the chip reader. They won't be able to use
the card, because no actual chip exists.
Therefore, fraudsters intentionally seek out
non-EMV enabled businesses because the
transaction process is not secure, and they
can use the counterfeit magstripe card
successfully, bringing unwanted chargebacks
to your business.
The tab is on me
Although most sports facilities, unlike
retailers, don't have to worry about
professional thieves racking up thousands