TRAVEL WEEKLY ASIA
O F F I C I A L D A I L I E S
www.travelweekly-asia.com
17 26 October 2017
China and Middle East markets
are the next to watch.
The Lombok resort market senses growth in the Chinese
market and since early 2016, resorts in Lombok have
been approached by Chinese travel agencies, and some
resorts have started welcoming Chinese tour groups. In
other resort destinations across the region such as Bali
and Phuket, China has progressed from emerging to the
key source market. For Lombok, before China can become
a key feeder market, there must be a greater awareness
of Lombok plus the development of attractions (food,
shopping, watersports etc) as well as air accessibility are
required. The latter being the easiest to accomplish with
LCCs and charter flights.
The Middle East is another market to watch, small
but lucrative, as Lombok continues its drive to be a Halal
destination. ITDC's Mandalika Grand Mosque recently
opened to crown the Halal friendly destination. In addition,
Mandalika is top three in the ten "New Bali's" as identified
& heavily publicised by the Central Government.
Source: NTB Tourism Surveys.
2015 Lombok Arrivals Nationality Mix
