Customer Case Studies

Customer Profile Case Study: DataXu | 1 Executive Summary Previous Solution: • QuickBooks Results with Sage Intacct: • Cut monthly closes by 12 full days • Gained greater real-time insight into financial operations • Maintained rapid growth with minimal finance headcount As a result of Sage Intacct's comprehensive automation and streamlined business processes, we've benefi ed from massive efficiencies – most importantly cu ing our monthly financial consolidations and close from 20 to just 8 days across all entities. –Jim Harper, Controller, DataXu Seeking Support for Multiple Entities, International Currencies MIT scientists founded DataXu in 2007 to deliver programmatic marketing solutions for brands and marketing agencies. As the company expanded globally, its QuickBooks accounting so ware could not meet DataXu's changing financial management needs. Its finance team wanted a long-term, cloud-based solution that could seamlessly manage financial consolidations and reporting across several global entities. "A er quickly ruling out the cumbersome on-premises systems I've worked with in the past, like SAP and Oracle, we compared NetSuite with Sage Intacct and the choice was clear," said Jim Harper, controller at DataXu. "Sage Intacct's consolidation modules and multi-currency functionality best fit our needs. We also appreciated Sage Intacct's best-of-breed philosophy with the ability to easily connect our financial so ware into the other business so ware we already use, instead of feeling pressured to use a suite from a single vendor." Since selecting Sage Intacct, DataXu has experienced incredible sales growth – more than 21,000% over the past three years, which ranks DataXu as the fi h fastest growing private company in the U.S. according to Inc. Magazine. Improved Processes Cut Monthly Close in Half With Sage Intacct, the company manages its multi-currency financials across four legal entities spread throughout the United States, Europe, and South America. Sage Intacct's global consolidations so ware provides DataXu with all the functionality it needs to easily support these complex operations, enabling the company to expand rapidly into both local and international markets. Sage Intacct's multi-ledger architecture separates the accounts receivable, accounts payable, and time and expense ledgers from the general ledger, providing separate sub-ledgers for each entity. As a result, DataXu can process transactions for any part of its business without degrading the performance of the general ledger – no ma er how large its transaction volumes grow.

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