April May 2018

A fresh resource for people who plan and manage meetings, events, business travel, promotions and incentive programs. Providing you with inspiration, guidance and great ideas.

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April | May 2018 | Ignitemag.ca | 3 Laura Bickle, Editor laura@ignitemag.ca @LauraIgnite In the past couple of years, Jenny Stanfield, CMP, director of sales and marketing at Engagement Unlimited in Vancouver, and I have kept crossing paths. First, it was people telling me I had to interview her for a teambuilding story I was working on. Then she was a speaker at a session I attended at the PCMA Canadian Innovation Conference in St. John's, Nfld, in 2016. Next it was a playground equipment-building CSR project she facilitated during a Vancouver FAM trip in May 2017. Then last month I received an email about her winning a Smart Women in Meetings award. Jenny has clearly made an impression—both on her colleagues and the industry as a whole. So I rang her up to find out what led her here. In 2010, after studying communications, pub- lishing and English at Simon Fraser University, she took a job as a project coordinator at a telecom company in Victoria. However, after being down- sized, she moved to Vancouver. Intrigued by the world of events, she started volunteering in an effort to determine if it was the field for her. At the same time, she started her blog, eventgaljen.com, chronicling her travels and experiences. When she joined Engagement Unlimited in 2011, the company was mostly focussed on pro- viding entertainment for events. With founder Roger Haskett, Jenny has helped expand it into providing teambuilding programs, workshops and speakers. In 2012, Jenny won a scholarship to attend a residential event management training program at Lincoln College in Oxford, England. Jenny says that she's driven by a simple passion: "I love learning." And that passion has translated into her involvement with the PCMA Canada West Chapter where she was director of education and is presently director of sponsorships. She's also been a member of international PCMA committees. While volunteering in the industry is a resume builder, Jenny says the real benefit is that "I have made so many friends and people I can relate too. It's also really gratifying to mentor younger people." Jenny's latest challenge is becoming a speaker herself, having recently spoken at the National Association of College Stores conference in Dallas on the value of storytelling in marketing. What advice would Jenny give to herself when she was starting out? "Don't get so stressed out. Roll with the punches!" Scan the QR code or visit Ignite's digital edition on ignitemag.ca. You again! Laura (third from left) and Jenny (second from right) at an Engagement Unlimited Playschool Playscapes teambuilding event in Vancouver.

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