STRATEGY
• Armed with the data and our self -
evaluation, we set out to create the
Digital Strategy
• We needed to focus on what were the
goals of the Partners , the Partner
Ecosystem and what we wanted to
achieve as a Digital Team
• We created short, medium and long term
goals , with initial quick wins to drive
enthusiasm and change
• It was important that we prioritised and
implemented self - service tools
throughout our Digital Platforms
• With the overriding concept of how does
our Partner journey support the Partners
Digital Experience
DIGITAL PARTNER EXPERIENCE 12
