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"To succeed, we took ourselves out of the
equation," says Elaine. The management
team created an organizational chart and
assigned someone to each area. "We said,
'Here's our organizational chart. Who can
take each position?' Now the General
Manager takes care of the sports-related
things and human resources. A Sports
Director is in charge of clinics–Lil' Kickers,
Ballers Basketball, volleyball, lacrosse–all
the clinics."
The business, then, is not only about staying
within the budget but analyzing what is
working and what is not working and coming
up with ways to change programming
when necessary.
For example, in order to fill in as much time
and space at the facility as possible, HV
Soffers field trips to the facility during the day.
Schools send clubs and classes. Sometimes
an entire grade or an entire school will take
