Score Journal - January 2015

SCORE Journal - The Official Publication of SCORE Off-Road Racing

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welcomE to Score journal ROGER norman T he new SCORE Journal, that you are currently viewing, represents the latest source in providing the global SCORE International fan base a direct connection to the teams, drivers, riders, products, sponsors and topics that will be a must read. The SCORE Journal will serve as the actual race program for the series as a print magazine but will also be available as an expanded digital edition that will offer the reader base much more content, but also deliver an interactive video platform giving the reader/viewer base a more enhanced experience from both editorial and advertising content. 2015 promises to be a landmark year for SCORE International, as we start our 42nd year of organizing and producing the premier desert racing series in the world. This year, the SCORE International series will focus on 5 events: 29th Annual Bud Light SCORE San Felipe 250 Inaugural Bud Light SCORE Baja Sur 500 47th Annual Bud Light SCORE Baja 500 3rd Annual Imperial Valley 250 48th Annual Bud Light SCORE Baja 1000 These events will see unprecedented global exposure with increased TV coverage from our broadcast partner, the CBS Sports Network, along with many new media assets that will now promote a much larger view of SCORE, our teams, racers, sponsors and fans. 2015 will continue to feature a one, full- hour of coverage for each SCORE International race event but will now expand to a full two hours of coverage for the 2015 Bud Light SCORE Baja 1000! This additional time will allow the full view of all the great race stories, videos and highlights that make up this legendary event. We are also excited to introduce a new four series on-line web program that will give even more action and insight into the many classes and teams in SCORE International. These short form video shows will offer 26 episodes per show and will deliver new content on a weekly basis for all 2015! These will be: Conquest – Coverage of all the race highlights and behind the scene action for race events, interviews and an inside look at what is happening at all SCORE International races. Legends – Showcasing the rich history of SCORE International from the beginning, utilizing incredible historical footage that has been digitized for the first time! Roost – Powersports focus on the classes that started it all with SCORE and that now represent some of the fastest growing classes with focus on Dirt Bikes, Quads and UTVs. Guerrero – Voiced and Narrated in Spanish, this series will focus on the drivers, riders and teams that now make up SCORE International's top competitors along with the great fans of Baja, MX. Enjoy the new SCORE Journal and thank you again for your participation and support in the SCORE International community. Roger Norman, CEO/President 03 SCORE JOURNAL

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