14 SXSW V2V 2015
Time
Room Name: Workshop
McKernan is a seasoned multimedia, marketing, advertising and
ux/ui director with several years of experience providing leader-
ship, development and industry expertise. As InspireHUB's UX/UI
Design Director, the leader of the creative team, McKernan pro-
vides leadership for the development and management of the
company's website, social media and proprietary technology sys-
tems. Prior to joining InspireHUB, McKernan served on the Board
of Directors for Camp Fire, USA. He also previously served as the
Director of Digital Marketing and Advertising for UMeTime Corp.,
a startup company that utilized social media as the primary medi-
um for customer engagement. McKernan is also the Founder and
Web Designer for McKernan Design, a marketing design company.
Carlos Gil is a marketing executive with extensive digital media
expertise: web, social, mobile, and email channels. Currently, Gil
leads Digital and Social Media marketing for Save-A-Lot food
stores, a wholly owned subsidiary of SUPERVALU INC., a Fortune
100 company. He is accountable for the development and execu-
tion of strategies aimed to increase brand engagement, shopper
loyalty, and sales in a digital space. Gil has extensive experience
leading social media programs. As Social Media Manager at BI-
LO and Winn-Dixie supermarkets, he has developed strategy
and led the launch for all of Winn-Dixie's social channels, social
listening, and blogger influencer program yielding exceptional
consumer engagement and brand awareness.
RoseMarie Terenzio is the founder of RMT PR Management, a
full service public relations and crisis management firm in New
York City. The firm's client base includes fashion, lifestyle, crisis
management, politics, non-profit, health and wellness, and pub-
lishing. She is the author of The New York Times bestseller, Fairy
Tale Interrupted: A Memoir of Life, Love, and Loss.
Dan
McKernan
InspireHUB Inc,
UX/UI Design Dir
Carlos Gil
Digital Strategist,
Entrepreneur &
Speaker
RoseMarie
Terenzio
RMT PR
Management,
Founder
10:30am
Donatello 3: Mentor Sessions
MONDAY
