SXSW V2V

SXSW V2V 2015 Program Guide

The digital version of the SXSW V2V Guide is now available! Packed full of information, this guide is a must-read before leaving home, and a great resource on the ground.

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33 Time Donatello 1: Mentor Sessions Monday, July 20 4:30pm Donatello 1: Mentor Sessions Brian Pullen is a designer and entrepreneur who loves using technology to be creative and build successful businesses. Prior to joining The Working Group as design director, he was co-founder and Chief Executive Officer of Playground Inc, an award winning digital agency based in Toronto. Throughout his career, he has pushed his clients to do more than just design great products. He has helped them establish business mod- els, design philosophies, management structures and creating forward thinking digital strategies. He is also co-founder and creative director of an innovative financial product called Big Terminal. They are reinventing financial data and giving context to financial news. Lizzy Newsome is the toy curator at Kappa Toys, and one of the founding members. Funded by the Downtown Project in the summer of 2014, the Kappa Toys brand seeks to entice children and adults with unique and exciting playthings. Picture your classic childhood favorites coexisting with exciting Japanese imports. The store is already looking to expand it's reach both online and nationally. During her ten years in the toy industry, Newsome has also split her time between social media, brand consulting and online marketing. In the future, Newsome an- ticipates entering the manufacturing realm with creation of toys and items that are well designed and wonderfully weird. Frank Gruber is an entrepreneur, new media journalist and in- vestor. He is the author of Startup Mixology: Tech Cocktail's Guide To Building, Growing and Celebrating Startup Success published by Wiley. He co-founded Tech.Co, which has grown into a media company for the creative class, offering tech and startup focused news, events, and resources. Gruber has built and launched products for the masses while at AOL, Tribune and Classified Ventures along with startup efforts like Thankfulfor, Splog Reporter and more. As a journalist his works have been featured in a number of top media publications like TechCrunch, Fortune, HuffPo, etc. Gruber's alma maters include Purdue and Northwestern respectively. Brian Pullen The Working Group, Design Director Lizzy Newsome Kappa Toys, Toy Curator Frank Gruber Tech.Co, CEO & Cofounder MONDAY

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