®
35
END
OF
YEAR
REPORT
2020
Approved
for
distribution
outside
of
the
LoRa
Alliance
®
®
TWITTER PERFORMANCE
We have successfully continued to grow our Twitter presence gaining 1.5k new followers, ending the year with 14,450.
This year we have gained momentum with an increase of followers through our informational and education-focused
strategy to share the benefits of LoRaWAN
®
.
2020 FOLLOWERS:
14,450
2020 TWEETS:
961
2020 IMPRESSIONS:
1,975,100
2020 AVERAGE
IMPRESSIONS/MONTH
164,592
2020 AVERAGE
ENGAGEMENT RATE:
1.18%
2020 RETWEETS:
2,444
2020 RETWEETS/DAY:
7
2020 LINK CLICKS
4,728
2020 AVERAGE LINK
CLICKS/DAY:
13
FOLLOW US ON TWITTER: https://twitter.com/loraalliance