According to research conducted by Massachusetts Institute of Technology (MIT), organizations with a
strong EX achieve:
With many banks today struggling to increase revenue, meet the needs of their customers, and provide
the type of innovative products and services that the market demands, improving EX could be a vital
step forward. And that's not to mention a host of less tangible improvements that come with a strong UX,
including a better company culture and smoother dealings with third parties.
WHY EX MATTERS IN BANKING
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X
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B
A
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W
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THE CURRENT
PROBLEM WITH EX
IN BANKING
02
DO BANKS
RECOGNIZE THE
PROBLEM
03
ARE BANKS TRYING
TO IMPROVE EX?
04
STEPS BANKS CAN
TAKE TO HAVE
BETTER EX
05
HOW A SOFTWARE
PROVIDER CAN
HELP
06
EMPLOYEE EXPERIENCE PREDICTS BUSINESS PERFORMANCE
25% greater
profitability
Double the
customer satisfaction
Twice
the innovation
WHY EX MATTERS
IN BANKING
01
