®
31
END
OF
YEAR
REPORT
2022
Approved
for
distribution
outside
of
the
LoRa
Alliance
®
®
DIGITAL MARKETING: LINKEDIN
FOLLOW US ON LINKEDIN: https://www.linkedin.com/company/loraalliance
TOTAL PAGE VIEWS:
22,405
UNIQUE IMPRESSIONS:
498,170
TOTAL FOLLOWERS:
28,770
LINK CLICKS:
37,714
AVERAGE LINK
CLICKS/DAY:
103.33
IMPRESSIONS:
2,545,136
REPOSTS:
1026
REACTIONS:
18,564
ENGAGEMENT RATE:
3.86
%
In 2022, the LoRa Alliance
®
grew its LinkedIn audience by
26%, ending the year with 28,770 followers. With 2.5 million
impressions and a strong engagement rate around 4%,
LinkedIn has continued to be a highly effective platform
for engaging and expanding the LoRaWAN
®
ecosystem.
Followers: +36
%
year over year
