2%
4%
18%
42%
34%
Partner Influence on Customer
Experience
None at all
A little
A moderate amount
A lot
A great deal
Over 75% of respondents state that partners influence
the customers' experience "A lot" to "A Great Deal".
"Great partners make more possible for one another and
for clients,". Great CX requires staying in close alignment from
the executive level through the ranks of both supplier and
partner as well as investing in digital platforms and tools for
enablement, joint go-to-market messaging and solutions,
committing resources in close collaboration for delivery,
execution and on-going service & support. None of this can be
done without a robust co-selling strategy, framework and
program."
Brian Humphries, CEO of Cognizant, a global systems
integrator and Azure Expert MSP that generated $16.7 billion
in revenue in 2021
Question 5: In your opinion how much of your customers" experience is influence by a relationship with a partner?
