Interactive 2014

SXSW Interactive 2014 Program Guide

SXSW Interactive 2014 Program Guide: Tomorrow Happens Here

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SXSW 2012 Interactive Festival | 139 SXSW 2014 Interactive Festival 139 Startup Village Startup Village brings together the startups, entrepreneurs, investors, and cutting-edge digital tastemakers within the SXSW Interactive Festival. Current and future entrepreneurs will take an in-depth look at the startup space and benefit from learning the ins and outs of the networking, mentoring, and funding aspects of the startup scene. The sixth annual SXSW Accelerator pitch event will take place Saturday, March 8 and Sunday, March 9. A live audience and a panel of expert judges will discover advancements in various sec- tors of emerging technology. All Keynote sessions will be simulcast live in all session rooms equipped with a projector. Venue Highlights STARTUP VILLAGE PING PONG TOURNAMENT Friday, March 7: 12:30–6:00pm | Room 400/402 Join us at the Startup Village for our third annual Ping Pong Tournament. Each company may select two employees to represent them in a single elimination doubles tournament. We'll provide the pad- dles, balls, and tables; you bring your best ping pong skills and prepare to destroy the competition! WHY GOING BACKWARD IS THE SUREST PATH TO SUCCESS Friday, March 7: 5:00pm | Salon E You have a breakthrough concept. Soundboarding with advisers yields a patronizing "good luck with that" and pleas to pursue something more practical. Time to re-start and the place to start is at the end, where success has been achieved. This session will traverse the worlds of human rights, agriculture, retail and technology to illustrate how a contrarian approach can bring your concept to market by scaling obstacles that dissuade others before they reach the first critical milestone. Our speaker will demonstrate how this approach can be applied to any breakthrough pursuit with examples of success experienced firsthand, including: pioneering of a new, humane farming method, debut of retail ERP technology via unprecedented collaboration with competitors, creation of an international framework to protect human rights and dignity in overseas factories. THE SOAP LADY: FINDING DISRUPTIVE CONSUMERS Sunday, March 9: 12:30pm | Salon E Meet today's disruptive consumer: a woman in Africa whose innovative repackaging of soap changed the way her neighbors get clean. Learn how understanding the human experience can inform successful innovation in emerging markets and revolutionize the way innovators and tech- nologists solve problems worldwide. Sponsored by Nielsen. Salon A Salon B Salon C Salon D Salon E Meeting Room 404 MR 400/402 BRD 403 BRD 401 Meeting Room 410 Meeting Room 412 Meeting Room 408 Meeting Room 406 MR 418 MR 414 MR 417AB MR 416AB Red River Street Neches Street East 4 th Street East 5 th Street MR 415AB N Vuse Smoking Deck MARC MONSEAU MITCHELL HABIB PETER BURROWS ANGELOS ANGELOU 5 th Street 4 th Street Enter 5 th Street and take elevator to 3 rd floor 328 Conference Room Austin Chamber Offices Red River Street Neches Street Reception Use this elevator STARTUP VILLAGE HILTON DOWNTOWN, LEVEL 4: 500 E 4TH STREET; AUSTIN CHAMBER: 535 E 5TH STREET FESTIVAL SESSIONS

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