Interactive 2014

SXSW Interactive 2014 Program Guide

SXSW Interactive 2014 Program Guide: Tomorrow Happens Here

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SXSW 2012 Interactive Festival | 155 SXSW 2014 Interactive Festival 155 WTF & Beyond What The Future encompasses everything from nanotechnology, paranormal, pervasive comput- ing, quantum computer, spirituality and time travel to zero-point theory and the next big thing. All Keynote sessions will be simulcast in all session rooms equipped with a projector. Venue Highlights ADOBE CREATIVE CAMP Friday, March 7: 11:00am–6:00pm | Riverside Ballroom Adobe Creative Camp is a series of workshops on the newest products and services from Adobe. Recharge your creative juices while you learn how to bring your creative vision to life. See Partner Programming for Creative Camp Listings. THE NEW AGE OF TECHNOLOGY ENHANCED INTIMACY Monday, March 10: 5:00pm | Riverside Ballroom As the technology becomes a natural augmentation of our physical relationships, virtual interac- tions are becoming less of a substitute for physical proximity and rather a mechanism to extend and augment intimacy between humans and machines. These deep intimate connections are not limited to human to human subjects. Technology will also facilitate deep connection with ma- chines, computers, devices and sensors embedded in our world. BLIZZARDS & BEER: HOW WEATHER AFFECTS WHAT WE BUY Tuesday, March 11: 9:30am | Riverside Ballroom Weather affects everything. Certainly enough to make consumers and marketers behave in strange and unusual ways. Working with the massive trove of weather data amassed by The Weather Channel, Vikram Somaya has found a series of strange and unusual connections between the weather and consumer behavior. In this presentation, hear some of the fascinating facts sur- rounding weather-driven purchase behavior and emotional resonance. Welcome to WeatherFX— this ain't your momma's weatherman. THE CYBORG GAZE: AR, DRONES, MACHINE VISION Saturday, March 8: 5:00pm | Riverside Ballroom As members of technological society, we see the world through a computer-mediated eye. We are cyborgs, our experience enhanced by technology. Augmented, pervasive, and cyborg mediations of reality through AR, drones, and wearable (or carryable) computing affect global society pro- foundly. The cyborg vision of the world affects activism, markets, and the way we rewire our visual cortices into our devices. This panel will feature reportage from cyber-veterans Jon Lebkowsky and Patrick Lichty about disruptive and amusing developments in cyborg living and New Aesthetics.' Riverside Ballroom Waller Creek SoCo Silicon Hills The IPO Room Lady Bird Lake East 1 st (Cesar Chavez) Street Congress Avenue Brazos Street N VIKRAM SOMAYA HEATHER SCHLEGEL PATRICK LICHTY JON LEBKOWSKY Level 2 WTF & BEYOND RADISSON TOWN LAKE: 111 E CESAR CHAVEZ STREET FESTIVAL SESSIONS

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