Interactive 2014

SXSW Interactive 2014 Program Guide

SXSW Interactive 2014 Program Guide: Tomorrow Happens Here

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SXSW 2014 Interactive Festival 66 67 SXSW 2014 Interactive Festival FRIDAY, MARCH 7 12:30 PM ACC: Exhibit Hall 5 Gary Vaynerchuk Tells You How to Rock SXSW SXSW Interactive is an amazing event where you can make life and career chang- ing connections. But, do you have a clear strategy for success for the five days and nights ahead? In this session, entrepreneur and social media expert Gary Vaynerchuk offers some of his best tips on how to navigate the madness of sensory overload that is SXSW. Gary Vaynerchuk Featured Session • Beginner • #Vaynerchuk 12:30 PM ACC: Ballroom D The New Digital Age Much of today's news coverage dwells on images of violence, stories of government instability, and a world in chaos, but there is another story to tell here. Google's Eric Schmidt and Jared Cohen tackle some of the most interesting questions about our future: how will technology change privacy and security, war and intervention, diplo- macy, revolution and terrorism? How will technology improve our lives? What new disruptions can we expect? Eric Schmidt, Jared Cohen Featured Session • Advanced • #NewDigAge 2:00 PM ACC: Exhibit Hall 5 Show Your Work! Good work is all about process, yet we tend to only share the products of that pro- cess, and not the process itself. Learn how opening up and sharing your process brings you closer to an audience, adds value to your work, and makes you better at what you do. Austin Kleon Keynote • #showURwork 3:30 PM ACC: Ballroom D How Tech Companies Can Renew Capitalism Wall Street tells us that the sole purpose of a company is to maximize profits, regard- less of the consequences—and that doing good should be delegated to nonprofits and government. This is an impoverished perspective on the potential power of business, and it's up to a new generation of entrepreneurs to show that companies can be an immense force for good, combining purpose and profit. Ben Rattray Featured Session • Intermediate • #tech4good 3:30 PM ACC: Exhibit Hall 5 Beginnings: Entrepreneurism with Michael Dell Michael Dell, founder and CEO of Dell, hosts a panel of successful entrepreneurs for an insightful discussion about starting and scaling a business, innovating beyond the startup phase, corporate reinvention and leading through change. The panelists are leaders of businesses featured in Dell's latest ad campaign, called "New Beginnings," which tells the story of the humble places where their success stories began. Michael Dell, Carley Roney, Stephen Kaufer, Jeff Housenbold Featured Session • Intermediate • #MichaelDell 3:30 PM Hilton: Salon H Make Yourself Big: How the Body Shapes the Mind Amy Cuddy's fascinating research reveals how your nonverbal behavior not only af- fects how others see you, but also how you see yourself, your testosterone and cortisol, performance, and important life outcomes. Power posing—for as little as two minutes before a stressful performance—alters an individual Session at the biological level, optimizing the brain to perform well under pressure. Amy Cuddy Featured Session • Intermediate • #PowerPose 5:00 PM ACC: Ballroom D The Future of Making The future of making is a product of our human needs and the possibilities we create through technology. In this session Joi Ito, Director of the MIT Media Lab, and Tim Brown, CEO of IDEO, will host a conversation that considers how we might fashion new tools for the future and how those tools might influence our lives. Joi Ito, Tim Brown Featured Session • Beginner • #SXSWMake 5:00 PM ACC: Exhibit Hall 5 Super Fandom in the Digital Age Moderated by Bravo's Andy Cohen, host of WWHLive, this Featured Session will bring together two of YouTube's hottest stars—Tyler Oakley and Grace Helbig—and BuzzFeed's EVP of Video, Ze Frank, to spark a discussion on what it truly means to en- gage with fans across platforms. The panel will also discuss the challenges of driving engagement with your communities in a constantly crowded media space. Andy Cohen, Grace Helbig, Tyler Oakley, Ze Frank Featured Session • Beginner • #Bravo 5:00 PM Hilton: Salon H A Fearless Approach to Social Change What would the world look like if we took a more "fearless" approach to solving our biggest social challenges—if we were willing to take more risks, create unlikely part- nerships, and embrace failure as a possible outcome? In this session, Jean Case, CEO of the Case Foundation, will outline the five key elements of a fearless approach to social change. Jean Case, Ahmed Shihab-Eldin Featured Session • Beginner • #BeFearless SATURDAY, MARCH 8 9:30 AM Hilton: Salon H Body Computing: The Future of Networked Humans Body tech may soon connect us to everything, from Dr. Jones to Dr. Dre. Find out how in a compelling discussion with body tech pioneer, Dr. Leslie Saxon. You'll explore a future where networked humans dynamically connect to better control and manage their personal environment, health, lifestyle, devices, machines, homes and more. Part of the IEEE Technology for Humanity Series. Leslie Saxon Featured Session • Intermediate • #ieeesaxon 11:00 AM ACC: Ballroom D Nasty Gal: Turning Heads While Turning Profits Sophia Amoruso, the founder and CEO of Nasty Gal, grew her fashion enterprise from a one-woman vintage store on eBay. In this exclusive interview with Inc. senior writer Christine Lagorio-Chafkin, Amoruso discusses the bold trajectory of Nasty Gal—from starting on eBay to attracting investors, raising $50 million in funding, and scaling her business at a lightning pace. Christine Lagorio, Sophia Amoruso Featured Session • Intermediate • #NastyGal 11:00 AM ACC: Exhibit Hall 5 A Virtual Conversation with Julian Assange With recent disclosures about online surveillance, founder of WikiLeaks, Julian Assange, continues his dedication to the pursuit of individual privacy and transparency. In this one-on-one video interview, the anti-censorship activist joins The Barbarian Group's Benjamin Palmer to discuss the pervasive spread of surveillance, advantages and abuses of the digital age, and the future of democracy. Benjamin Palmer, Julian Assange Featured Session • Advanced • #JABP 11:00 AM Hilton: Salon H What Drives Word of Mouth? Why do some products and ideas catch on while others fail? How does the audience people communicate with (e.g., small versus large), and the channel they communicate through (e.g. online versus offline), affect what gets shared? And when and why does word-of-mouth have a stronger impact on behavior? This talk will cover research on what drives word of mouth and why online content goes viral. Jonah Berger Featured Session • Beginner • #Contagious 12:30 PM ACC: Ballroom D Media & The Personal Brand—ESPN, Grantland & 538 In the past three years, ESPN has launched Grantland, based on the writings and vision of Bill Simmons. The company just announced the hiring of Nate Silver and the acquisition of his blog, FiveThirtyEight. As a company known for sports, how does ESPN incubate this kind of independent thought within its larger brand? Bill Simmons, Nate Silver Featured Session • Advanced • #ESPNbrand FEATURED & KEYNOTE SESSIONS ACC [EH 5, BALLROOM D]: 500 E CESAR CHAVEZ; HILTON DOWNTOWN [SALON H]: 500 E 4TH STREET FESTIVAL SESSIONS

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