SXSW Interactive 2014 Program Guide: Tomorrow Happens Here
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SXSW 2014 Interactive Festival 120 121 SXSW 2014 Interactive Festival HEALTH & BUSINESS HILTON DOWNTOWN, LEVEL 6: 500 E 4TH STREET 11:00 AM Hilton: Salon JK The New Era of Investor Relations While everyone from startups to hedge funds will enjoy new liberties in investor mar- keting and outreach campaigns, it is critical that the new rules are followed to a T, eliminating the potential for exemption rescission. Panelists will provide attendees communications and investor relations guidance and clear explanations of how to stay compliant in this new era of investor relations. Douglas Ellenoff, Joy Schoffler, Judd Hollas, Judy Robinett Panel • Intermediate • #JOBSAct 12:30 PM Hilton: Room 616AB Personalized Health: Coming to a Screen Near You This discussion is centered around how we should present this personalized data to make it engaging, relevant, and most importantly, actionable. Just like any "action plan" for an enterprise, there should be a similar action plan for our personal wellness development Michael Olaya, Taylor Pechacek Core Conversation • Intermediate • #Mhealth 12:30 PM Hilton: Salon F When AR Meets the OR: Robotics & AR in Surgery This panel examines the current and future state of robot-assisted medical proce- dures, surgeries and therapies. Hear how advancements in telecommunications, ro- botics and augmented reality enable remote observation, diagnosis and skilled consul- tation. Examine the privacy, risk, cost and educational impacts of these enabling, yet disruptive technologies. Part of the IEEE Tech for Humanity series. Allison Okamura, Catherine Mohr, Katherine Kuchenbecker Panel • Intermediate • #ieeeARinOR 12:30 PM Hilton: Salon G Density: How to Create Silicon Valley in Your City "The problem is not that most towns kill startups. It's that death is the default for start- ups, and most towns don't save them." Leaders in these cities are meeting challenges and striving to create vibrant startup ecosystems—with mixed results. Find out what is actually working in Austin, DC, Chicago, and Moscow and the importance of density for convening and curating activity. Donna Harris, Josh Baer, Maria Adamian Panel • Advanced • #Density 12:30 PM Hilton: Salon JK Entrepreneurs in Bureaucracy: Military Innovators Returning from a decade of war, emerging military leaders had been required to inno- vate their way through countless cross-cultural interactions while deployed overseas. This panel will explore the challenges faced and lessons learned by junior officers and enlisted personnel pushing Information Age solutions through an Industrial Age hierarchy. Ben Kohlmann, Lindsay Rodman, Nate Fick, Victor Glover Panel • Intermediate • #Military 3:30 PM Hilton: Room 616AB Bypass the Bypass: The Law of Readiness in Health A fireside chat with Internet / IP Communication (The FCC's Pulver Order) and startup investor, Jeff Pulver, on his very public journey on losing 100+ pounds, transforming his body, and rebooting his life. Jeff Pulver will share private and very personal mo- ments in his 12 month journey and "the Law of Readiness." Alan Weinkrantz, Jeff Pulver Core Conversation • Beginner • #YourHealth 3:30 PM Hilton: Salon F Community-Building: Better than Chemo In 2011, the #BCSM tweetchat for those affected by breast cancer launched. Less than two years later, the group had attracted thousands of participants across a number of media. But #BCSM isn't a prototypical breast cancer organization. #BCSM found- ers will discuss lessons learned that can be adopted by those looking to connect with similarly isolated communities. Alicia Staley, Deanna Attai, Jody Schoger, Xeni Jardin Panel • Intermediate • #BuildBCSM 3:30 PM Hilton: Salon G BBC Presents: What If We Could Stay Young Forever? BBC's Peter Bowes will tell the story of his two-year quest for a healthier, longer life. Bowes will relay his experiences as the subject of a clinical trial, testing an extreme diet intervention. The study is testing a theory that may help people grow old without ever suffering from the debilitating diseases that plague the elderly. Peter Bowes Solo • Intermediate • #BBC 3:30 PM Hilton: Salon JK Know Your Customers—from Stalker to Soulmate In a world where everyone is talking, who is actually listening? Chevrolet is. In mov- ing from "stalker" to "soulmate" we'll discuss how engaging and optimizing social listening can enhance the customer experience. Learn the importance of listening to your customers, integrating from top to bottom and how that helps your brand gain "soulmate" status with your customers. Andrew Dinsdale, Rebeca Harris Dual • Intermediate • #chevysxsw 5:00 PM Hilton: Room 616AB Capital vs. Talent Every business must manage a fundamental conflict between individuals who control the means of production and individuals who operate those means to a profit. Per- sonal brands and corporate policies appear to be at odds. But far from condoning revolution, management can harness the collective efforts of seemingly self-guided individuals for corporate gain under the umbrella of "social business." Peter Kim Core Conversation • Intermediate • #whosboss 5:00 PM Hilton: Salon F I Sing the Body Digital: The Quantified Self Sarah Robb O'Hagan, President of Equinox, will moderate a conversation with the world's leading thinkers in the business of high performance living who will discuss what it takes to move from data tracking to true systemic behavior change and what that means for the tech community. James B Maas, John "Ivo" Stivoric, Sarah O'Hagan, Sasha Digiulian Panel • Intermediate • #SelfieEQX 5:00 PM Hilton: Salon G Outlaw Innovation What traits do gangsters and drug dealers have in common with Silicon Valley en- trepreneurs? In this talk, we'll explore what innovation looks like on the fringes. We'll share stories about pirates, gangsters, and misfits who all display remarkable enter- prise and ingenuity. Alexa Clay, Catherine Hoke, Jean-Philippe Vergne, Jose Vasquez Panel • Beginner • #badass 5:00 PM Hilton: Salon JK Democratizing the Internet of Things is An Urgency Ayah Bdeir is an MIT Media Lab alum, TED senior fellow and a leader in the Maker movement. In 2008, Bdeir founded littleBits, an open source library of electronics that snap together with magnets for learning, prototyping and fun. In this talk, Bdeir will talk about how we can democratize the Internet of Things. Ayah Bdeir Solo • Advanced • #makermvmt FESTIVAL SESSIONS