SXSW Interactive 2014 Program Guide: Tomorrow Happens Here
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SXSW 2014 Interactive Festival 84 85 SXSW 2014 Interactive Festival CONTENT & DISTRIBUTION AUSTIN CONVENTION CENTER, LEVEL 4: 500 E CESAR CHAVEZ STREET 12:30 PM ACC: Room 12ab 100 Years of Oversharing: Tools for Time Travel A typed journal from WWI passed on through generations fuels a young man's dreams of time travel and allows us to explore the power of personal stories and photos. We look at how the reuse of this content is fueling exciting new ways of experiencing his- tory, and look forward to post for posterity, and consider how today's content might be used 100 years from now. Heather Champ, Johan Oomen, Jon Voss, Rachel Frick Panel • Intermediate • #timetravel 12:30 PM ACC: Room 18abcd A Conversation with Nicolas Cage Take a look at the online schedule (schedule.sxsw.com) or the SXSW Go Mobile app for more information on Nicolas Cage's Featured Conversation. Nicolas Cage Solo • Beginner • #NicCage 3:30 PM ACC: Room 12ab Beyond Connectivity: Sharing News without the Web Experts in media development and mobile technology will discuss how information is shared in low-bandwidth environments. Examples include creative, interactive radio broadcasts; training and engagement of citizen journalists via SMS; and the chal- lenges of maintaining data integrity in regions of high risk reporting. Eliza Anyangwe, Harry Surjadi, Kara Andrade, Trevor Knoblich Panel • Intermediate • #news4all 3:30 PM ACC: Room 18abcd The Pete Holmes Show Makes It Weird Pete Holmes, host of the hit podcast You Made It Weird, has found new success as a talk show host on TBS. The Pete Holmes Show, produced by Conan O'Brien, blends stand-up, sketch, interviews, and offbeat humor, translating host Holmes' comic style and injecting fresh life into late night. In this exclusive panel, Holmes and producers Oren Brimer and Nick Bernstein share behind-the-scenes stories. Pete Holmes, Oren Brimer, Nick Bernstein Panel • Beginner • #sxswcomedy 5:00 PM ACC: Room 12ab How Jane Austen Conquered Social Storytelling Pemberley Digital's Emmy Award-winning series "The Lizzie Bennet Diaries" compiled over 40 million YouTube views and a record-breaking Kickstarter campaign all in part of a year-long modern adaptation of Pride and Prejudice. Come hear from the team behind one of the most popular independent social story franchises of all-time, about how they pulled it off and what they have planned next. Bernie Su, Jay Bushman Dual • Intermediate • #TheLBD 5:00 PM ACC: Room 18abcd Is Online Video Killing TV? The rise of online video is disrupting nearly every facet of the media, especially televi- sion, and the industry is faced with new challenges in everything from programming to distribution. Join Roy Sekoff, president of HuffPost Live, as he discusses shifts in the media landscape and how people's growing desire to interact will inevitably change the entire industry. Roy Sekoff Solo • Intermediate • #TVDisrupt TUESDAY, MARCH 11 9:30 AM ACC: Ballroom E Net Neutrality: What Now? Earlier this year, a federal appeals court threw out the FCC's open Internet rules, ef- fectively killing Net Neutrality. In this session, Craig Aaron, President & CEO of Free Press, and Andrew Rasiej, co-founder of Personal Democracy Forum, will discuss what led to the decision and what an Internet without Net Neutrality would look like (hint: it will look a little like cable TV). Andrew Rasiej, Craig Aaron Dual • Intermediate • #neutralnet 9:30 AM ACC: Ballroom F How to Create a Makerspace in Your City The maker movement has inspired many hearts and minds worldwide to reconsider their role in the community and their connections to one-another. Sharing online has its limitations, so people globally are rekindling their connections to the latest ap- proach at technology development, creativity, and entrepreneurship in-person. Come and learn how to create one in your neighborhood! Chris Meyer Solo • Intermediate • #inmycity 9:30 AM ACC: Room 12ab Startup, Product or Punk Band: How to Name Things Whether it's your product, company or rock band, the naming is inevitably the hardest part. We'll fill you in on a bunch of simple naming exercises and a score of free online services to make the process a bit less painful. We'll also work together to name a hypothetical business to put all of these tools and techniques to good use. Victor Pineiro Panel • Intermediate • #NameIt 9:30 AM ACC: Room 18abcd #NewRules for Reaching Millennials Through Music There has a been a lot of talk about Millennials, with a lack of focus on "how to do it." REVOLT has embarked on a massive ethnographic project, traveling across the country interviewing young people, talking to agency execs and music artists, and is on a mission to identify the #NewRules of media engagement. Jake Katz, Javier Farfan, Kevin Kusatsu, Kevin McGurn Panel • Intermediate • #Revolt 11:00 AM ACC: Ballroom E The Future of TV in a Digital World How does a cable TV news network reinvent itself as a digital network to not only get ahead of consumer needs, but also use it as an opportunity to engage viewers in new innovative ways? Thomas Roberts, host of MSNBC's Way Too Early, and Richard Wolffe, VP & Executive Editor of MSNBC.com, debate, then dish on the makings of MSNBC.com and how online informs on-air in the newsroom. Richard Wolffe, Thomas Roberts Dual • Advanced • #SXmsnbc 11:00 AM ACC: Ballroom F Print or Digital? It's the Package that Counts Magazine people think media consumers want carefully prepared packages filled with stories and photographs: in other words, magazines. But newspaper owners and re- cord label executives thought the same thing about their products, and it turned out what consumers really wanted was bits and pieces of content: the single, not the album. So does the magazine as a package have a future? Jake Silverstein, Scott Dadich Panel • Intermediate • #ThePackage 11:00 AM ACC: Room 12ab Event Cinema: Taking Rock 'n Roll to the Big Screen This panel will look how the event cinema market got started, how it has been build- ing and where it is going. It will look at what it means to musicians and the industry - financially and from a brand building and marketing perspective, It will look at the global market and and what territories are having the most success and the logistics of a global event cinema release. Grant Calton, Kymberli Frueh-Owens Panel • Intermediate • #musicmktg 11:00 AM ACC: Room 18abcd Code Monkey Save World: A Kickstarter Case Study In 2013, Code Monkey Save World, the comic book from comics writer Greg Pak and internet superstar musician Jonathan Coulton, became the highest grossing original graphic novel in the history of Kickstarter. Pak, Coulton, and their fulfillment guru Drew Westphal will discuss the creative challenges and joys behind the project. Drew Westphal, Greg Pak, Jonathan Coulton Panel • Intermediate • #codemonkey FESTIVAL SESSIONS